How Sarah Michelle Gellar Plans To Take On The $5 Billion Baking Industry
The Los Angeles-based organic, non-GMO baking brand is on a mission to cash in on America’s cookie craze. For Sarah Michelle Gellar, the days of Mrs. Fields cookies and Famous Amos are long gone–and so are the hour-long episodes of vampire-slaying action. These days, the actress is taking on some of the giants in the $5 billion baking industry with Foodstirs, her Los Angeles-based brand of organic, non-GMO baking mixes. With the help of co-founders Galit Laibow and Greg Fleis